Martin J. Liu

54 papers and 1.4k indexed citations i.

About

Martin J. Liu is a scholar working on Marketing, Sociology and Political Science and Strategy and Management. According to data from OpenAlex, Martin J. Liu has authored 54 papers receiving a total of 1.4k indexed citations (citations by other indexed papers that have themselves been cited), including 18 papers in Marketing, 17 papers in Sociology and Political Science and 15 papers in Strategy and Management. Recurrent topics in Martin J. Liu’s work include Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Customer Service Quality and Loyalty (9 papers). Martin J. Liu is often cited by papers focused on Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Customer Service Quality and Loyalty (9 papers). Martin J. Liu collaborates with scholars based in China, United Kingdom and United States. Martin J. Liu's co-authors include Alain Yee‐Loong Chong, Jimmy Huang, Ola Henfridsson, Sue Newell, Jun Luo, Ruizhi Yuan, Jun Luo, Keng‐Boon Ooi, Boying Li and Natalia Yannopoulou and has published in prestigious journals such as PLoS ONE, Scientific Reports and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Martin J. Liu i

Fields of papers citing papers by Martin J. Liu

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Martin J. Liu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Martin J. Liu. The network helps show where Martin J. Liu may publish in the future.

Countries citing papers authored by Martin J. Liu

Since Specialization
Citations

This map shows the geographic impact of Martin J. Liu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martin J. Liu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martin J. Liu more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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