Marsha L. Richins
About
Marsha L. Richins is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science.
According to data from OpenAlex, Marsha L. Richins has authored 47 papers receiving a total of 11.4k indexed citations (citations by other indexed papers that have themselves been cited), including 30 papers in Marketing, 13 papers in Organizational Behavior and Human Resource Management and 11 papers in Sociology and Political Science. Recurrent topics in Marsha L. Richins’s work include Consumer Behavior in Brand Consumption and Identification (25 papers), Customer Service Quality and Loyalty (13 papers) and Consumer Retail Behavior Studies (8 papers). Marsha L. Richins is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (25 papers), Customer Service Quality and Loyalty (13 papers) and Consumer Retail Behavior Studies (8 papers). Marsha L. Richins collaborates with scholars based in United States and Canada. Marsha L. Richins's co-authors include Scott Dawson, Peter Bloch, Lan Nguyen Chaplin, Floyd W. Rudmin, Edward F. McQuarrie, Bronislaw J. Verhage, Julie Guidry Moulard, Catherine A. Roster, Kim McKeage and Stephen A. Greyser and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
In The Last Decade
Co-authorship network of co-authors of Marsha L. Richins i
Fields of papers citing papers by Marsha L. Richins
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Marsha L. Richins. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Marsha L. Richins may publish in the future.
Countries citing papers authored by Marsha L. Richins
Since SpecializationCitations
This map shows the geographic impact of Marsha L. Richins's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marsha L. Richins with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marsha L. Richins more than expected).
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