Marc Linzmajer
About
Marc Linzmajer has authored 18 papers that have received a total of 232 indexed citations.
This includes 11 papers in Marketing, 6 papers in Sociology and Political Science and 6 papers in Cognitive Neuroscience. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Neural and Behavioral Psychology Studies (5 papers) and Consumer Market Behavior and Pricing (4 papers). Marc Linzmajer is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Neural and Behavioral Psychology Studies (5 papers) and Consumer Market Behavior and Pricing (4 papers) and collaborates with scholars based in Switzerland, Germany and Denmark. Marc Linzmajer's co-authors include Peter Kenning, Marco Hubert, Mirja Hubert, René Riedl and Thomas Rudolph and has published in prestigious journals such as Frontiers in Psychology, European Journal of Marketing and Journal of Service Research.
In The Last Decade
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