Maggie Wenjing Liu

19 papers and 292 indexed citations i.

About

Maggie Wenjing Liu is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Maggie Wenjing Liu has authored 19 papers receiving a total of 292 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Social Psychology. Recurrent topics in Maggie Wenjing Liu’s work include Consumer Behavior in Brand Consumption and Identification (8 papers), Customer Service Quality and Loyalty (4 papers) and Decision-Making and Behavioral Economics (4 papers). Maggie Wenjing Liu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Customer Service Quality and Loyalty (4 papers) and Decision-Making and Behavioral Economics (4 papers). Maggie Wenjing Liu collaborates with scholars based in China, Australia and Canada. Maggie Wenjing Liu's co-authors include Hean Tat Keh, Dilip Soman, Rong Chen, Lijun Zhang, Daniel Zeng, Kang Zhao, Xiaolong Zheng, Yuan Chen, Fengwen Chen and Tao Wang and has published in prestigious journals such as Journal of Business Research, Frontiers in Psychology and Journal of Consumer Psychology.

In The Last Decade

Co-authorship network of co-authors of Maggie Wenjing Liu i

Fields of papers citing papers by Maggie Wenjing Liu

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Maggie Wenjing Liu. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Maggie Wenjing Liu may publish in the future.

Countries citing papers authored by Maggie Wenjing Liu

Since Specialization
Citations

This map shows the geographic impact of Maggie Wenjing Liu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Maggie Wenjing Liu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Maggie Wenjing Liu more than expected).

Rankless by CCL
2025