Lydia Hanks

About

Lydia Hanks is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Lydia Hanks has authored 67 papers receiving a total of 2.4k indexed citations (citations by other indexed papers that have themselves been cited), including 50 papers in Marketing, 40 papers in Sociology and Political Science and 35 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Lydia Hanks’s work include Customer Service Quality and Loyalty (34 papers), Consumer Behavior in Brand Consumption and Identification (30 papers) and Digital Marketing and Social Media (25 papers). Lydia Hanks is often cited by papers focused on Customer Service Quality and Loyalty (34 papers), Consumer Behavior in Brand Consumption and Identification (30 papers) and Digital Marketing and Social Media (25 papers). Lydia Hanks collaborates with scholars based in United States, Türkiye and Taiwan. Lydia Hanks's co-authors include Nathaniel D. Line, Makarand Mody, Anna S. Mattila, Nathan Line, Lu Zhang, Woo Gon Kim, Tarik Doğru, Li Miao, Laurie Wu and Anna S. Mattila and has published in prestigious journals such as Tourism Management, Journal of Travel Research and International Journal of Hospitality Management.

In The Last Decade

Co-authorship network of co-authors of Lydia Hanks i

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Fields of papers citing papers by Lydia Hanks

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Lydia Hanks. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lydia Hanks. The network helps show where Lydia Hanks may publish in the future.

Countries citing papers authored by Lydia Hanks

Since Specialization

Citations

This map shows the geographic impact of Lydia Hanks's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lydia Hanks with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lydia Hanks more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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