Lanlan Cao
Impact in
- Marketing top 2%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
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- Customer Service Quality and Loyalty
Papers in
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- Consumer Retail Behavior Studies 5
- Consumer Market Behavior and Pricing 3
- Consumer Behavior in Brand Consumption and Identification 2
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- International Business and FDI 3
- Global Trade and Competitiveness 2
- Innovation and Knowledge Management 2
- Co-authors
- Li Li (1 shared paper)Jianjun Xu (1 shared paper)Daniele Pederzoli (1 shared paper)Xin Liu (1 shared paper)Marc Dupuis (2 shared papers)Aikaterini Manthiou (1 shared paper)Hui Wang (1 shared paper)
In The Last Decade
Lanlan Cao
11 papers receiving 620 citations
Lanlan Cao's Hit Papers
Peers
Comparison fields: 5 of 49
- Marketing 508
- Organizational Behavior and Human Resource Management 245
- Information Systems and Management 76
- Strategy and Management 146
- Management Information Systems 80
Countries citing papers authored by Lanlan Cao
This map shows the geographic impact of Lanlan Cao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lanlan Cao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lanlan Cao more than expected).
Fields of papers citing papers by Lanlan Cao
This network shows the impact of papers produced by Lanlan Cao. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lanlan Cao. The network helps show where Lanlan Cao may publish in the future.
Co-authors
The 7 scholars most cited alongside Lanlan Cao, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | The Impact of Cross-Channel Integration on Retailers’ Sales Growth Hit paper breakdown → | 2015 | 390 |
| 2 | 2014 | 108 | |
| 3 | 2011 | 44 | |
| 4 | 2019 | 37 | |
| 5 | 2018 | 20 | |
| 6 | 2013 | 19 | |
| 7 | 2016 | 16 | |
| 8 | 2022 | 10 | |
| 9 | 2010 | 5 | |
| 10 | 2025 | 4 | |
| 11 | 2010 | 2 |
About Lanlan Cao
Lanlan Cao is a scholar working on Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science and Information Systems and Management, having authored 11 papers that have together received 655 indexed citations. Recurring topics across this work include Consumer Retail Behavior Studies (5 papers), Customer Service Quality and Loyalty (3 papers), Consumer Market Behavior and Pricing (3 papers), International Business and FDI (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers), Digital Marketing and Social Media (2 papers), Global Trade and Competitiveness (2 papers) and Innovation and Knowledge Management (2 papers). The work is most often cited by research in Marketing (508 citations), Organizational Behavior and Human Resource Management (245 citations), Information Systems and Management (76 citations), Strategy and Management (146 citations) and Management Information Systems (80 citations). Lanlan Cao has collaborated with scholars based in France, China and Germany. Frequent co-authors include Li Li, Jianjun Xu, Daniele Pederzoli, Xin Liu, Marc Dupuis, Aikaterini Manthiou and Hui Wang. Their work appears in journals such as International Journal of Retail & Distribution Management, Journal of Retailing, Journal of Strategic Marketing, International Journal of Electronic Commerce and Journal of Business Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.