Jookyung Kwon

About

Jookyung Kwon is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Jookyung Kwon has authored 25 papers receiving a total of 662 indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 17 papers in Organizational Behavior and Human Resource Management and 10 papers in Sociology and Political Science. Recurrent topics in Jookyung Kwon’s work include Customer Service Quality and Loyalty (17 papers), Consumer Behavior in Brand Consumption and Identification (15 papers) and Digital Marketing and Social Media (9 papers). Jookyung Kwon is often cited by papers focused on Customer Service Quality and Loyalty (17 papers), Consumer Behavior in Brand Consumption and Identification (15 papers) and Digital Marketing and Social Media (9 papers). Jookyung Kwon collaborates with scholars based in South Korea, United States and Malaysia. Jookyung Kwon's co-authors include Jiseon Ahn, Carl A. Boger, Chulmo Koo, Jungkeun Kim, Namho Chung, Ji‐Hwan Yoon, Hyowon Hyun, Scott Taylor and Amjad Shamim and has published in prestigious journals such as Annals of Tourism Research, Sustainability and International Journal of Contemporary Hospitality Management.

In The Last Decade

Co-authorship network of co-authors of Jookyung Kwon i

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Fields of papers citing papers by Jookyung Kwon

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Jookyung Kwon. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Jookyung Kwon may publish in the future.

Countries citing papers authored by Jookyung Kwon

Since Specialization

Citations

This map shows the geographic impact of Jookyung Kwon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Jookyung Kwon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Jookyung Kwon more than expected).

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