Sha Yang
About
Sha Yang is a scholar working on Marketing, Sociology and Political Science and Strategy and Management.
According to data from OpenAlex, Sha Yang has authored 79 papers receiving a total of 2.4k indexed citations (citations by other indexed papers that have themselves been cited), including 49 papers in Marketing, 20 papers in Sociology and Political Science and 20 papers in Strategy and Management. Recurrent topics in Sha Yang’s work include Consumer Market Behavior and Pricing (46 papers), Digital Platforms and Economics (19 papers) and Digital Marketing and Social Media (17 papers). Sha Yang is often cited by papers focused on Consumer Market Behavior and Pricing (46 papers), Digital Platforms and Economics (19 papers) and Digital Marketing and Social Media (17 papers). Sha Yang collaborates with scholars based in United States, China and Hong Kong. Sha Yang's co-authors include Anindya Ghose, Greg M. Allenby, Zhao Ying, Vishal Narayan, Yi Zhao, Yuxin Chen, Priya Raghubir, Geraldine Fennell, Henry Assael and Min Qi and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.
In The Last Decade
Co-authorship network of co-authors of Sha Yang i
Fields of papers citing papers by Sha Yang
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Sha Yang. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Sha Yang may publish in the future.
Countries citing papers authored by Sha Yang
Since SpecializationCitations
This map shows the geographic impact of Sha Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sha Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sha Yang more than expected).
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