Hans H. Bauer

About

Hans H. Bauer is a scholar working on Marketing, Strategy and Management and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Hans H. Bauer has authored 72 papers receiving a total of 2.9k indexed citations (citations by other indexed papers that have themselves been cited), including 36 papers in Marketing, 19 papers in Strategy and Management and 19 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Hans H. Bauer’s work include Customer Service Quality and Loyalty (19 papers), Consumer Behavior in Brand Consumption and Identification (15 papers) and Technology Adoption and User Behaviour (12 papers). Hans H. Bauer is often cited by papers focused on Customer Service Quality and Loyalty (19 papers), Consumer Behavior in Brand Consumption and Identification (15 papers) and Technology Adoption and User Behaviour (12 papers). Hans H. Bauer collaborates with scholars based in Germany, Switzerland and The Netherlands. Hans H. Bauer's co-authors include Maik Hammerschmidt, Nicola E. Sauer, Tomas Falk, Mark Grether and Frank Hüber and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing.

In The Last Decade

Fields of papers citing papers by Hans H. Bauer

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Hans H. Bauer. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Hans H. Bauer may publish in the future.

Countries citing papers authored by Hans H. Bauer

Since Specialization

Citations

This map shows the geographic impact of Hans H. Bauer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hans H. Bauer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hans H. Bauer more than expected).

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