Estrella Díaz

34 papers and 742 indexed citations i.

About

Estrella Díaz is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Estrella Díaz has authored 34 papers receiving a total of 742 indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 19 papers in Sociology and Political Science and 12 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Estrella Díaz’s work include Digital Marketing and Social Media (15 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Customer Service Quality and Loyalty (12 papers). Estrella Díaz is often cited by papers focused on Digital Marketing and Social Media (15 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Customer Service Quality and Loyalty (12 papers). Estrella Díaz collaborates with scholars based in Spain, Chile and China. Estrella Díaz's co-authors include David Martín‐Consuegra, Rocío Carranza, Águeda Esteban Talaya, Arturo Molina and Pilar Fernández Ferrín and has published in prestigious journals such as Journal of Cleaner Production, European Journal of Operational Research and Tourism Management.

In The Last Decade

Fields of papers citing papers by Estrella Díaz

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Estrella Díaz. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Estrella Díaz may publish in the future.

Countries citing papers authored by Estrella Díaz

Since Specialization
Citations

This map shows the geographic impact of Estrella Díaz's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Estrella Díaz with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Estrella Díaz more than expected).

Rankless by CCL
2025