Dong‐Mo Koo

About

Dong‐Mo Koo is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Dong‐Mo Koo has authored 28 papers receiving a total of 1.5k indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Sociology and Political Science, 17 papers in Marketing and 8 papers in Information Systems and Management. Recurrent topics in Dong‐Mo Koo’s work include Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Technology Adoption and User Behaviour (8 papers). Dong‐Mo Koo is often cited by papers focused on Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Technology Adoption and User Behaviour (8 papers). Dong‐Mo Koo collaborates with scholars based in South Korea, Portugal and Finland. Dong‐Mo Koo's co-authors include Mijin Noh, Joonheui Bae, Jae‐Jin Kim, Jung–Min Ahn, Min‐Young Lee, Hyun‐Hee Park, Sandra María Correia Loureiro, Sang Jin Kim, Kyung Hoon Kim and Pekka Mattila and has published in prestigious journals such as Journal of Business Research, Computers in Human Behavior and European Journal of Marketing.

In The Last Decade

Co-authorship network of co-authors of Dong‐Mo Koo i

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Fields of papers citing papers by Dong‐Mo Koo

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Dong‐Mo Koo. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Dong‐Mo Koo may publish in the future.

Countries citing papers authored by Dong‐Mo Koo

Since Specialization

Citations

This map shows the geographic impact of Dong‐Mo Koo's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Dong‐Mo Koo with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Dong‐Mo Koo more than expected).

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