Dirk Totzek

23 papers and 637 indexed citations i.

About

Dirk Totzek is a scholar working on Strategy and Management, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Dirk Totzek has authored 23 papers receiving a total of 637 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Strategy and Management, 10 papers in Marketing and 8 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Dirk Totzek’s work include Customer Service Quality and Loyalty (8 papers), Consumer Market Behavior and Pricing (6 papers) and Digital Marketing and Social Media (3 papers). Dirk Totzek is often cited by papers focused on Customer Service Quality and Loyalty (8 papers), Consumer Market Behavior and Pricing (6 papers) and Digital Marketing and Social Media (3 papers). Dirk Totzek collaborates with scholars based in Germany, Australia and Finland. Dirk Totzek's co-authors include Joona Keränen, Anna Salonen, Jan H. Schumann, Jukka Luoma and R. Scott Frey and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Journal of Business Research.

In The Last Decade

Fields of papers citing papers by Dirk Totzek

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Dirk Totzek. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Dirk Totzek may publish in the future.

Countries citing papers authored by Dirk Totzek

Since Specialization
Citations

This map shows the geographic impact of Dirk Totzek's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Dirk Totzek with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Dirk Totzek more than expected).

Rankless by CCL
2025