Deborah Fowler

20 papers and 299 indexed citations i.

Deborah Fowler has authored 20 papers that have received a total of 299 indexed citations. This includes 12 papers in Marketing, 8 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Consumer Retail Behavior Studies (8 papers) and Customer Service Quality and Loyalty (7 papers). Deborah Fowler is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Consumer Retail Behavior Studies (8 papers) and Customer Service Quality and Loyalty (7 papers) and collaborates with scholars based in United States, Jordan and Mexico. Deborah Fowler's co-authors include Ben K. Goh, Hyo Jung Chang, Jingxue Yuan, Shane C. Blum and Scarlett Wesley and has published in prestigious journals such as Journal of Business Research, Journal of Hospitality Marketing & Management and The Journal of Marketing Theory and Practice.