Bianca Grohmann

40 papers and 3.8k indexed citations i.

About

Bianca Grohmann is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Bianca Grohmann has authored 40 papers receiving a total of 3.8k indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Marketing, 13 papers in Sociology and Political Science and 7 papers in Social Psychology. Recurrent topics in Bianca Grohmann’s work include Consumer Behavior in Brand Consumption and Identification (27 papers), Digital Marketing and Social Media (9 papers) and Media, Gender, and Advertising (7 papers). Bianca Grohmann is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (27 papers), Digital Marketing and Social Media (9 papers) and Media, Gender, and Advertising (7 papers). Bianca Grohmann collaborates with scholars based in Canada, United States and Switzerland. Bianca Grohmann's co-authors include Eric R. Spangenberg, Kevin E. Voss, David E. Sprott, Amélie Guèvremont, Lucia Malär, Florent Girardin, Felicitas Morhart, H. Onur Bodur, Amit Saini and Jean L. Johnson and has published in prestigious journals such as PLoS ONE, Journal of Marketing and Journal of Marketing Research.

In The Last Decade

Co-authorship network of co-authors of Bianca Grohmann i

Fields of papers citing papers by Bianca Grohmann

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Bianca Grohmann. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Bianca Grohmann may publish in the future.

Countries citing papers authored by Bianca Grohmann

Since Specialization
Citations

This map shows the geographic impact of Bianca Grohmann's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bianca Grohmann with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bianca Grohmann more than expected).

Rankless by CCL
2025