Beverley Sparks

About

Beverley Sparks is a scholar working on Organizational Behavior and Human Resource Management, Sociology and Political Science and Marketing. According to data from OpenAlex, Beverley Sparks has authored 90 papers receiving a total of 7.9k indexed citations (citations by other indexed papers that have themselves been cited), including 70 papers in Organizational Behavior and Human Resource Management, 58 papers in Sociology and Political Science and 44 papers in Marketing. Recurrent topics in Beverley Sparks’s work include Customer Service Quality and Loyalty (66 papers), Consumer Behavior in Brand Consumption and Identification (33 papers) and Digital Marketing and Social Media (29 papers). Beverley Sparks is often cited by papers focused on Customer Service Quality and Loyalty (66 papers), Consumer Behavior in Brand Consumption and Identification (33 papers) and Digital Marketing and Social Media (29 papers). Beverley Sparks collaborates with scholars based in Australia, Hong Kong and United States. Beverley Sparks's co-authors include Graham L. Bradley, Wang Ying, Ken Butcher, Karin Weber and Kevin Kam Fung So and has published in prestigious journals such as Journal of Business Research, Tourism Management and Annals of Tourism Research.

In The Last Decade

Fields of papers citing papers by Beverley Sparks

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Beverley Sparks. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Beverley Sparks may publish in the future.

Countries citing papers authored by Beverley Sparks

Since Specialization

Citations

This map shows the geographic impact of Beverley Sparks's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Beverley Sparks with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Beverley Sparks more than expected).

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Noam Zelcer Breakdown of academic impact, for papers by Rui Tian Breakdown of academic impact, for papers by Judith N. Wasserheit Breakdown of academic impact, for papers by Yanfeng Dong Breakdown of academic impact, for papers by W. R. Garner Breakdown of academic impact, for papers by C. Cybele Raver Breakdown of academic impact, for papers by Roland Bobbink Breakdown of academic impact, for papers by R. Dirk Noyes