Young Consumers Insight and Ideas for Responsible Marketers

708 papers and 8.6k indexed citations i.

About

The 708 papers published in Young Consumers Insight and Ideas for Responsible Marketers in the last decades have received a total of 8.6k indexed citations. Papers published in Young Consumers Insight and Ideas for Responsible Marketers usually cover Marketing (354 papers), Sociology and Political Science (336 papers) and Gender Studies (119 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (294 papers), Digital Marketing and Social Media (226 papers) and Consumer Retail Behavior Studies (97 papers). The most active scholars publishing in Young Consumers Insight and Ideas for Responsible Marketers are Kara Chan, Patrick De Pelsmacker, Sharyn Rundle‐Thiele, Torgeir Aleti and Krzysztof Kubacki.

In The Last Decade

Fields of papers published in Young Consumers Insight and Ideas for Responsible Marketers

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries where authors publish in Young Consumers Insight and Ideas for Responsible Marketers

Since Specialization
Total citations of papers
Rankless by CCL
2025