Xun Xu
About
Xun Xu has authored 60 papers that have received a total of 2.0k indexed citations.
This includes 34 papers in Sociology and Political Science, 31 papers in Marketing and 22 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (30 papers), Customer Service Quality and Loyalty (22 papers) and Consumer Retail Behavior Studies (15 papers). Xun Xu is often cited by papers focused on Digital Marketing and Social Media (30 papers), Customer Service Quality and Loyalty (22 papers) and Consumer Retail Behavior Studies (15 papers) and collaborates with scholars based in United States, China and South Africa. Xun Xu's co-authors include Nina Yan, Tingting Tong, Doğan Gürsoy, Jing Gu and Hongyan Dai and has published in prestigious journals such as European Journal of Operational Research, Journal of Business Research and Annals of Tourism Research.
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