Xianghua Lu

About

Xianghua Lu is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Xianghua Lu has authored 57 papers receiving a total of 1.3k indexed citations (citations by other indexed papers that have themselves been cited), including 27 papers in Marketing, 26 papers in Sociology and Political Science and 16 papers in Information Systems and Management. Recurrent topics in Xianghua Lu’s work include Digital Marketing and Social Media (23 papers), Consumer Market Behavior and Pricing (18 papers) and Technology Adoption and User Behaviour (16 papers). Xianghua Lu is often cited by papers focused on Digital Marketing and Social Media (23 papers), Consumer Market Behavior and Pricing (18 papers) and Technology Adoption and User Behaviour (16 papers). Xianghua Lu collaborates with scholars based in China, United States and Hong Kong. Xianghua Lu's co-authors include Sulin Ba, Lihua Huang, Chee Wei Phang, Michael S.H. Heng and Xinlin Yao and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Nutrition.

In The Last Decade

Fields of papers citing papers by Xianghua Lu

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Xianghua Lu. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Xianghua Lu may publish in the future.

Countries citing papers authored by Xianghua Lu

Since Specialization

Citations

This map shows the geographic impact of Xianghua Lu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Xianghua Lu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Xianghua Lu more than expected).

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