Willy Arafah

30 papers and 64 indexed citations i.

Willy Arafah has authored 30 papers that have received a total of 64 indexed citations. This includes 10 papers in Marketing, 7 papers in Strategy and Management and 7 papers in Demography. The topics of these papers are Consumer Behavior and Marketing Influence (9 papers), SMEs Development and Digital Marketing (7 papers) and Employee Performance and Management (6 papers). Willy Arafah is often cited by papers focused on Consumer Behavior and Marketing Influence (9 papers), SMEs Development and Digital Marketing (7 papers) and Employee Performance and Management (6 papers) and collaborates with scholars based in Indonesia, North Macedonia and Malaysia. Willy Arafah's co-authors include Lucky Nugroho, Zulkifli Husin, Muhammad Ali, Endri Endri and Prasadja Ricardianto and has published in prestigious journals such as International Journal of Energy Economics and Policy, Polish Journal of Management Studies and Verslas teorija ir praktika.