Wen Gong

14 papers and 366 indexed citations i.

About

Wen Gong is a scholar working on Sociology and Political Science, Management Science and Operations Research and Marketing. According to data from OpenAlex, Wen Gong has authored 14 papers receiving a total of 366 indexed citations (citations by other indexed papers that have themselves been cited), including 12 papers in Sociology and Political Science, 6 papers in Management Science and Operations Research and 5 papers in Marketing. Recurrent topics in Wen Gong’s work include Digital Marketing and Social Media (10 papers), Innovation Diffusion and Forecasting (6 papers) and Technology Adoption and User Behaviour (5 papers). Wen Gong is often cited by papers focused on Digital Marketing and Social Media (10 papers), Innovation Diffusion and Forecasting (6 papers) and Technology Adoption and User Behaviour (5 papers). Wen Gong collaborates with scholars based in United States. Wen Gong's co-authors include Rodney L. Stump, Zhan G. Li, Zhan Li, Tiger Li and Cristian Chelariu and has published in prestigious journals such as Business Horizons, International Marketing Review and Journal of Advertising Research.

In The Last Decade

Co-authorship network of co-authors of Wen Gong i

Fields of papers citing papers by Wen Gong

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Wen Gong. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Wen Gong. The network helps show where Wen Gong may publish in the future.

Countries citing papers authored by Wen Gong

Since Specialization
Citations

This map shows the geographic impact of Wen Gong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Wen Gong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Wen Gong more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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