Weisha Wang

19 papers and 227 indexed citations i.

Weisha Wang has authored 19 papers that have received a total of 227 indexed citations. This includes 6 papers in Sociology and Political Science, 6 papers in Marketing and 5 papers in Cognitive Neuroscience. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (3 papers) and Psychology of Moral and Emotional Judgment (2 papers). Weisha Wang is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (3 papers) and Psychology of Moral and Emotional Judgment (2 papers) and collaborates with scholars based in United Kingdom, China and Hong Kong. Weisha Wang's co-authors include Yang Dong, Paurav Shukla, Yichuan Wang and Minhao Zhang and has published in prestigious journals such as Social Science & Medicine, Journal of Business Research and Journal of Business Ethics.