Trina Sego
About
Trina Sego is a scholar working on Marketing, Sociology and Political Science and Management Science and Operations Research.
According to data from OpenAlex, Trina Sego has authored 16 papers receiving a total of 278 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 5 papers in Sociology and Political Science and 3 papers in Management Science and Operations Research. Recurrent topics in Trina Sego’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (3 papers) and Innovation Diffusion and Forecasting (3 papers). Trina Sego is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (3 papers) and Innovation Diffusion and Forecasting (3 papers). Trina Sego collaborates with scholars based in United States, France and Australia. Trina Sego's co-authors include Shikhar Sarin, Barbara J. Phillips, Christophe Haon, Alicia Mas‐Tur, Norat Roig‐Tierno, José M. Merigó, Alan L. Porter, Ajay K. Kohli, Goutam Challagalla and Jeffrey F. Durgee and has published in prestigious journals such as Technological Forecasting and Social Change, Industrial Marketing Management and Journal of Consumer Behaviour.
In The Last Decade
Co-authorship network of co-authors of Trina Sego i
Fields of papers citing papers by Trina Sego
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Trina Sego. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Trina Sego may publish in the future.
Countries citing papers authored by Trina Sego
Since SpecializationCitations
This map shows the geographic impact of Trina Sego's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Trina Sego with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Trina Sego more than expected).
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