Shekhar Misra

About

Shekhar Misra is a scholar working on Marketing, Management of Technology and Innovation and Accounting. According to data from OpenAlex, Shekhar Misra has authored 14 papers receiving a total of 1.0k indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 5 papers in Management of Technology and Innovation and 4 papers in Accounting. Recurrent topics in Shekhar Misra’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Management and Marketing Education (3 papers) and Digital Marketing and Social Media (2 papers). Shekhar Misra is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Management and Marketing Education (3 papers) and Digital Marketing and Social Media (2 papers). Shekhar Misra collaborates with scholars based in United States, France and Canada. Shekhar Misra's co-authors include Sharon E. Beatty, Kenny K. Chan, Stuart Van Auken, Richard Davis and Ashish Sinha and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and European Journal of Marketing.

In The Last Decade

Fields of papers citing papers by Shekhar Misra

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Shekhar Misra. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Shekhar Misra may publish in the future.

Countries citing papers authored by Shekhar Misra

Since Specialization

Citations

This map shows the geographic impact of Shekhar Misra's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Shekhar Misra with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Shekhar Misra more than expected).

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