Roland Gau

1.6k citations
18 papers · 979 · h-index 15

Impact in

    • Innovation and Socioeconomic Development
  • Marketing top 1%
    • Environmental Sustainability in Business
    • Consumer Behavior in Brand Consumption and Identification
    • Sharing Economy and Platforms
    • Service and Product Innovation

Papers in

Roland Gau

18 papers receiving 917 citations

Peers

Roland Gau
Comparison fields: 5 of 81
  • Business and International Management 293
  • Marketing 547
  • Management, Monitoring, Policy and Law 194
  • Management of Technology and Innovation 89
  • Information Systems and Management 61
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Kourosh Esfandiar Australia
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Seyedali Ahrari Malaysia
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Ahmet Ekici Türkiye
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Sue Peattie United Kingdom
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Citations per year

Countries citing papers authored by Roland Gau

Since Specialization
Citations

This map shows the geographic impact of Roland Gau's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Roland Gau with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Roland Gau more than expected).

Fields of papers citing papers by Roland Gau

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Roland Gau. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Roland Gau. The network helps show where Roland Gau may publish in the future.

Co-authors

The 25 scholars most cited alongside Roland Gau, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Roland Gau Line = papers co-authored together Roland Gau links everyone, so they are left out of the graph.

All Works

18 of 18 papers shown
#Work
1 2012317
2 2009114
3 2009108
4
Toward a Sustainable Marketplace: Expanding Options and Benefits for Consumers
201176
5 200973
6 201549
7 200942
8 201433
9 200528
10 201826
11 200722
12 201219
13 202017
14 201815
15
The Retail Shopping Experience for Low-Literate Consumers
200814
16 201913
17 20237
18 20186

About Roland Gau

Roland Gau is a scholar working on Marketing, Business and International Management, Management, Monitoring, Policy and Law, Economics and Econometrics and Sociology and Political Science, having authored 18 papers that have together received 979 indexed citations. Recurring topics across this work include Innovation and Socioeconomic Development (8 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Environmental Education and Sustainability (3 papers), Environmental Sustainability in Business (3 papers), Microfinance and Financial Inclusion (3 papers), Service and Product Innovation (3 papers), Sustainability and Climate Change Governance (1 paper) and Obesity, Physical Activity, Diet (1 paper). The work is most often cited by research in Business and International Management (293 citations), Marketing (547 citations), Management, Monitoring, Policy and Law (194 citations), Management of Technology and Innovation (89 citations) and Information Systems and Management (61 citations). Roland Gau has collaborated with scholars based in United States, Australia and Canada. Frequent co-authors include Madhubalan Viswanathan, Randall L. Rose, Sommer Kapitan, Bonnie Simpson, Michael G. Luchs, Lucie K. Ozanne, Saroja Subrahmanyan, Jesse R. Catlin, Rebecca Walker Naylor and Marcus Phipps. Their work appears in journals such as Journal of Public Policy & Marketing, Journal of Macromarketing, Journal of Business Research, The Journal of Marketing Theory and Practice and Journal of the Association for Consumer Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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