Robert Mai

58 papers and 1.7k indexed citations i.

About

Robert Mai is a scholar working on Marketing, Sociology and Political Science and Public Health, Environmental and Occupational Health. According to data from OpenAlex, Robert Mai has authored 58 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Marketing, 17 papers in Sociology and Political Science and 9 papers in Public Health, Environmental and Occupational Health. Recurrent topics in Robert Mai’s work include Consumer Behavior in Brand Consumption and Identification (15 papers), Environmental Sustainability in Business (12 papers) and Digital Marketing and Social Media (10 papers). Robert Mai is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Environmental Sustainability in Business (12 papers) and Digital Marketing and Social Media (10 papers). Robert Mai collaborates with scholars based in Germany, France and Switzerland. Robert Mai's co-authors include Stefan Hoffmann, Harald Rohm, Wassili Lasarov, Susann Zahn and Payam Akbar and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Journal of Business Ethics.

In The Last Decade

Fields of papers citing papers by Robert Mai

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Robert Mai. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Robert Mai may publish in the future.

Countries citing papers authored by Robert Mai

Since Specialization
Citations

This map shows the geographic impact of Robert Mai's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert Mai with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert Mai more than expected).

Rankless by CCL
2025