Richard W. Pollay
About
Richard W. Pollay is a scholar working on Marketing, Gender Studies and Sociology and Political Science.
According to data from OpenAlex, Richard W. Pollay has authored 76 papers receiving a total of 4.1k indexed citations (citations by other indexed papers that have themselves been cited), including 28 papers in Marketing, 11 papers in Gender Studies and 10 papers in Sociology and Political Science. Recurrent topics in Richard W. Pollay’s work include Consumer Behavior in Brand Consumption and Identification (20 papers), Media, Gender, and Advertising (11 papers) and Smoking Behavior and Cessation (9 papers). Richard W. Pollay is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Media, Gender, and Advertising (11 papers) and Smoking Behavior and Cessation (9 papers). Richard W. Pollay collaborates with scholars based in Canada, United States and China. Richard W. Pollay's co-authors include Russell W. Belk, Timothy Dewhirst, Robert Merritt, Anne C. Haddix and Steven Lysonski and has published in prestigious journals such as Journal of Marketing, Psychological Review and Administrative Science Quarterly.
In The Last Decade
Fields of papers citing papers by Richard W. Pollay
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Richard W. Pollay. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Richard W. Pollay may publish in the future.
Countries citing papers authored by Richard W. Pollay
Since SpecializationCitations
This map shows the geographic impact of Richard W. Pollay's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Richard W. Pollay with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Richard W. Pollay more than expected).
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