Qiang Lu

26 papers and 501 indexed citations i.

Qiang Lu has authored 26 papers that have received a total of 501 indexed citations. This includes 13 papers in Marketing, 11 papers in Sociology and Political Science and 6 papers in Strategy and Management. The topics of these papers are Consumer Market Behavior and Pricing (8 papers), Digital Marketing and Social Media (7 papers) and Digital Platforms and Economics (5 papers). Qiang Lu is often cited by papers focused on Consumer Market Behavior and Pricing (8 papers), Digital Marketing and Social Media (7 papers) and Digital Platforms and Economics (5 papers) and collaborates with scholars based in Australia, China and Canada. Qiang Lu's co-authors include Chinmay Pattnaik, Zhaolin Li, Avi Goldfarb, Sridhar Moorthy and Shahriar Akter and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Annals of Tourism Research.