Park Thaichon

16 papers and 366 indexed citations i.

About

Park Thaichon is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Park Thaichon has authored 16 papers receiving a total of 366 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 8 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Park Thaichon’s work include Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Customer Service Quality and Loyalty (7 papers). Park Thaichon is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Customer Service Quality and Loyalty (7 papers). Park Thaichon collaborates with scholars based in Australia, India and United States. Park Thaichon's co-authors include Sara Quach, Scott Weaven, Robert W. Palmatier, Kelly D. Martin, Munyaradzi W. Nyadzayo, Nirma Sadamali Jayawardena, Abhishek Behl, Deepak Jaiswal, Rambabu Lavuri and Flevy Lasrado and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Appetite.

In The Last Decade

Co-authorship network of co-authors of Park Thaichon i

Fields of papers citing papers by Park Thaichon

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Park Thaichon. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Park Thaichon may publish in the future.

Countries citing papers authored by Park Thaichon

Since Specialization
Citations

This map shows the geographic impact of Park Thaichon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Park Thaichon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Park Thaichon more than expected).

Rankless by CCL
2025