Outi Niininen

16 papers and 487 indexed citations i.

About

Outi Niininen is a scholar working on Sociology and Political Science, Organizational Behavior and Human Resource Management and Marketing. According to data from OpenAlex, Outi Niininen has authored 16 papers receiving a total of 487 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Sociology and Political Science, 6 papers in Organizational Behavior and Human Resource Management and 6 papers in Marketing. Recurrent topics in Outi Niininen’s work include Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (5 papers). Outi Niininen is often cited by papers focused on Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (5 papers). Outi Niininen collaborates with scholars based in Australia, United Kingdom and Brunei. Outi Niininen's co-authors include David Airey, Clare D’Souza, Stephen Singaraju, Michael Riley and Sameer Hosany and has published in prestigious journals such as Journal of Business Research, Tourism Management and Industrial Marketing Management.

In The Last Decade

Fields of papers citing papers by Outi Niininen

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Outi Niininen. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Outi Niininen may publish in the future.

Countries citing papers authored by Outi Niininen

Since Specialization
Citations

This map shows the geographic impact of Outi Niininen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Outi Niininen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Outi Niininen more than expected).

Rankless by CCL
2025