Ou Wang
Impact in
- Marketing top 2%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Food Science top 2%
- Food Waste Reduction and Sustainability
- Culinary Culture and Tourism
Papers in
- Marketing 15
- Consumer Retail Behavior Studies 7
- Consumer Behavior in Brand Consumption and Identification 7
- Environmental Sustainability in Business 4
- Food Science 20
- Culinary Culture and Tourism 10
- Proteins in Food Systems 4
- Food Waste Reduction and Sustainability 4
- Co-authors
- Simon Somogyi (9 shared papers)Frank Scrimgeour (7 shared papers)Shengbao Cai (6 shared papers)Wim Verbeke (4 shared papers)Xavier Gellynck (4 shared papers)Sylvain Charlebois (2 shared papers)Lei Zhao (4 shared papers)Liang Zhao (4 shared papers)
- Journals
- British Food Journal (11 papers)Food Quality and Preference (4 papers)Appetite (2 papers)Journal of Ethnopharmacology (1 paper)Journal of Food Science and Technology (1 paper)
- Partner nations
- New ZealandChinaCanada
In The Last Decade
Ou Wang
36 papers receiving 1.1k citations
Peers
Comparison fields: 5 of 130
- Marketing 322
- Food Science 399
- Tourism, Leisure and Hospitality Management 28
- Business and International Management 27
- Information Systems and Management 85
Countries citing papers authored by Ou Wang
This map shows the geographic impact of Ou Wang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ou Wang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ou Wang more than expected).
Fields of papers citing papers by Ou Wang
This network shows the impact of papers produced by Ou Wang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ou Wang. The network helps show where Ou Wang may publish in the future.
Co-authors
The 25 scholars most cited alongside Ou Wang, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 37 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2020 | 113 | |
| 2 | 2021 | 103 | |
| 3 | 2018 | 92 | |
| 4 | 2023 | 86 | |
| 5 | 2014 | 85 | |
| 6 | 2012 | 70 | |
| 7 | 2015 | 54 | |
| 8 | 2007 | 51 | |
| 9 | 2019 | 36 | |
| 10 | 2022 | 33 | |
| 11 | 2021 | 31 | |
| 12 | 2016 | 31 | |
| 13 | 2012 | 29 | |
| 14 | 2016 | 28 | |
| 15 | 2018 | 27 | |
| 16 | 2023 | 26 | |
| 17 | 2021 | 25 | |
| 18 | 2024 | 25 | |
| 19 | 2018 | 25 | |
| 20 | 2023 | 24 |
About Ou Wang
Ou Wang is a scholar working on Marketing, Food Science, Plant Science, Tourism, Leisure and Hospitality Management and Nutrition and Dietetics, having authored 37 papers that have together received 1.1k indexed citations. Recurring topics across this work include Culinary Culture and Tourism (10 papers), Consumer Retail Behavior Studies (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers), Organic Food and Agriculture (6 papers), Digital Marketing and Social Media (5 papers), Proteins in Food Systems (4 papers), Food Waste Reduction and Sustainability (4 papers) and Environmental Sustainability in Business (4 papers). The work is most often cited by research in Marketing (322 citations), Food Science (399 citations), Tourism, Leisure and Hospitality Management (28 citations), Business and International Management (27 citations) and Information Systems and Management (85 citations). Ou Wang has collaborated with scholars based in New Zealand, China and Canada. Frequent co-authors include Simon Somogyi, Frank Scrimgeour, Shengbao Cai, Wim Verbeke, Xavier Gellynck, Sylvain Charlebois, Lei Zhao, Liang Zhao, M Zhang and Hans De Steur. Their work appears in journals such as British Food Journal, Food Quality and Preference, Appetite, Journal of Ethnopharmacology and Journal of Food Science and Technology.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.