Nancy Wong

About

Nancy Wong is a scholar working on Social Psychology, Marketing and Sociology and Political Science. According to data from OpenAlex, Nancy Wong has authored 47 papers receiving a total of 3.2k indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Social Psychology, 17 papers in Marketing and 15 papers in Sociology and Political Science. Recurrent topics in Nancy Wong’s work include Consumer Behavior in Brand Consumption and Identification (16 papers), Cultural Differences and Values (14 papers) and Social and Intergroup Psychology (7 papers). Nancy Wong is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Cultural Differences and Values (14 papers) and Social and Intergroup Psychology (7 papers). Nancy Wong collaborates with scholars based in United States, Japan and Italy. Nancy Wong's co-authors include Aaron Ahuvia, James E. Burroughs, Richard P. Bagozzi, Aric Rindfleisch and Genevieve E. O’Connor and has published in prestigious journals such as Blood, Journal of Consumer Research and Journal of Business Research.

In The Last Decade

Fields of papers citing papers by Nancy Wong

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Nancy Wong. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Nancy Wong may publish in the future.

Countries citing papers authored by Nancy Wong

Since Specialization

Citations

This map shows the geographic impact of Nancy Wong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nancy Wong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nancy Wong more than expected).

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