Mirella Yani‐de‐Soriano
About
Mirella Yani‐de‐Soriano is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science.
According to data from OpenAlex, Mirella Yani‐de‐Soriano has authored 16 papers receiving a total of 780 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 8 papers in Organizational Behavior and Human Resource Management and 7 papers in Sociology and Political Science. Recurrent topics in Mirella Yani‐de‐Soriano’s work include Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (6 papers) and Digital Marketing and Social Media (5 papers). Mirella Yani‐de‐Soriano is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (6 papers) and Digital Marketing and Social Media (5 papers). Mirella Yani‐de‐Soriano collaborates with scholars based in United Kingdom, Brazil and Saudi Arabia. Mirella Yani‐de‐Soriano's co-authors include Gordon R. Foxall, Shumaila Yousafzai, Tânia Modesto Veludo‐de‐Oliveira, Stephanie Slater and Jesús Cambra‐Fierro and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Computers in Human Behavior.
In The Last Decade
Fields of papers citing papers by Mirella Yani‐de‐Soriano
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Mirella Yani‐de‐Soriano. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Mirella Yani‐de‐Soriano may publish in the future.
Countries citing papers authored by Mirella Yani‐de‐Soriano
Since SpecializationCitations
This map shows the geographic impact of Mirella Yani‐de‐Soriano's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mirella Yani‐de‐Soriano with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mirella Yani‐de‐Soriano more than expected).
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