Melanie Wiese

About

Melanie Wiese is a scholar working on Sociology and Political Science, Information Systems and Management and Marketing. According to data from OpenAlex, Melanie Wiese has authored 28 papers receiving a total of 597 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Sociology and Political Science, 12 papers in Information Systems and Management and 9 papers in Marketing. Recurrent topics in Melanie Wiese’s work include Digital Marketing and Social Media (12 papers), Technology Adoption and User Behaviour (12 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Melanie Wiese is often cited by papers focused on Digital Marketing and Social Media (12 papers), Technology Adoption and User Behaviour (12 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Melanie Wiese collaborates with scholars based in South Africa, Australia and Japan. Melanie Wiese's co-authors include Yolanda Jordaan, Michael Humbani, Husain Salilul Akareem, Lynda Andrews and Constanza Bianchi and has published in prestigious journals such as Journal of Business Research, Energy Policy and Journal of Services Marketing.

In The Last Decade

Fields of papers citing papers by Melanie Wiese

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Melanie Wiese. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Melanie Wiese may publish in the future.

Countries citing papers authored by Melanie Wiese

Since Specialization

Citations

This map shows the geographic impact of Melanie Wiese's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Melanie Wiese with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Melanie Wiese more than expected).

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