Martin Spann

117 papers and 2.8k indexed citations i.

About

Martin Spann is a scholar working on Marketing, Management Science and Operations Research and Sociology and Political Science. According to data from OpenAlex, Martin Spann has authored 117 papers receiving a total of 2.8k indexed citations (citations by other indexed papers that have themselves been cited), including 74 papers in Marketing, 35 papers in Management Science and Operations Research and 33 papers in Sociology and Political Science. Recurrent topics in Martin Spann’s work include Consumer Market Behavior and Pricing (58 papers), Digital Marketing and Social Media (24 papers) and Digital Platforms and Economics (23 papers). Martin Spann is often cited by papers focused on Consumer Market Behavior and Pricing (58 papers), Digital Marketing and Social Media (24 papers) and Digital Platforms and Economics (23 papers). Martin Spann collaborates with scholars based in Germany, United States and United Kingdom. Martin Spann's co-authors include Bernd Skiera, Oliver Hinz, Philipp Reichhart, Klaus M. Schmidt and Robert Zeithammer and has published in prestigious journals such as PLoS ONE, Journal of Marketing and Management Science.

In The Last Decade

Fields of papers citing papers by Martin Spann

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Martin Spann. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Martin Spann may publish in the future.

Countries citing papers authored by Martin Spann

Since Specialization

Citations

This map shows the geographic impact of Martin Spann's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martin Spann with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martin Spann more than expected).

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