Marcus Cunha

About

Marcus Cunha is a scholar working on Marketing, General Decision Sciences and Sociology and Political Science. According to data from OpenAlex, Marcus Cunha has authored 17 papers receiving a total of 611 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 5 papers in General Decision Sciences and 4 papers in Sociology and Political Science. Recurrent topics in Marcus Cunha’s work include Consumer Market Behavior and Pricing (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Decision-Making and Behavioral Economics (5 papers). Marcus Cunha is often cited by papers focused on Consumer Market Behavior and Pricing (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Decision-Making and Behavioral Economics (5 papers). Marcus Cunha collaborates with scholars based in United States, Brazil and United Kingdom. Marcus Cunha's co-authors include Chris Janiszewski, Jeffrey D. Shulman, Fábio Caldieraro, Juliano Laran and D. Eric Boyd and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Fields of papers citing papers by Marcus Cunha

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Marcus Cunha. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Marcus Cunha may publish in the future.

Countries citing papers authored by Marcus Cunha

Since Specialization

Citations

This map shows the geographic impact of Marcus Cunha's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marcus Cunha with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marcus Cunha more than expected).

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