Marat Bakpayev

29 total papers · 589 total citations
17 papers, 384 citations indexed

About

Marat Bakpayev is a scholar working on Marketing, Sociology and Political Science and Artificial Intelligence. According to data from OpenAlex, Marat Bakpayev has authored 17 papers receiving a total of 384 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Artificial Intelligence. Recurrent topics in Marat Bakpayev’s work include AI in Service Interactions (5 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Marat Bakpayev is often cited by papers focused on AI in Service Interactions (5 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Marat Bakpayev collaborates with scholars based in United States, Australia and France. Marat Bakpayev's co-authors include Sukki Yoon, Tae Hyun Baek, Patrick van Esch, Denni Arli, Adilson Borges, Patrícia Rossi, Seeun Kim, Assel Terlikbayeva, Nabila El‐Bassel and Mingway Chang and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Consumer Marketing and International Journal of Drug Policy.

In The Last Decade

Co-authorship network of co-authors of Marat Bakpayev

This figure shows the co-authorship network connecting the top 25 collaborators of Marat Bakpayev. A scholar is included among the top collaborators of Marat Bakpayev based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Marat Bakpayev. Marat Bakpayev is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Marat Bakpayev

17 papers receiving 370 citations

Fields of papers citing papers by Marat Bakpayev

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Marat Bakpayev. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Marat Bakpayev. The network helps show where Marat Bakpayev may publish in the future.

Countries citing papers authored by Marat Bakpayev

Since Specialization
Citations

This map shows the geographic impact of Marat Bakpayev's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marat Bakpayev with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marat Bakpayev more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2026