Marat Bakpayev

About

Marat Bakpayev is a scholar working on Marketing, Artificial Intelligence and Sociology and Political Science. According to data from OpenAlex, Marat Bakpayev has authored 16 papers receiving a total of 317 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 5 papers in Artificial Intelligence and 4 papers in Sociology and Political Science. Recurrent topics in Marat Bakpayev’s work include AI in Service Interactions (5 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Marat Bakpayev is often cited by papers focused on AI in Service Interactions (5 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Marat Bakpayev collaborates with scholars based in United States, Australia and France. Marat Bakpayev's co-authors include Sukki Yoon, Tae Hyun Baek, Patrick van Esch, Denni Arli, Seeun Kim, Adilson Borges, Patrícia Rossi, Assel Terlikbayeva, Nabila El‐Bassel and Elwin Wu and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Consumer Marketing and International Journal of Drug Policy.

In The Last Decade

Co-authorship network of co-authors of Marat Bakpayev i

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Fields of papers citing papers by Marat Bakpayev

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Marat Bakpayev. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Marat Bakpayev. The network helps show where Marat Bakpayev may publish in the future.

Countries citing papers authored by Marat Bakpayev

Since Specialization

Citations

This map shows the geographic impact of Marat Bakpayev's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marat Bakpayev with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marat Bakpayev more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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