Manfred Kirchgeorg

27 papers and 616 indexed citations i.

Manfred Kirchgeorg has authored 27 papers that have received a total of 616 indexed citations. This includes 18 papers in Strategy and Management, 7 papers in Marketing and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Corporate Governance and Management (12 papers), Digital Innovation in Industries (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Manfred Kirchgeorg is often cited by papers focused on Corporate Governance and Management (12 papers), Digital Innovation in Industries (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in Germany, Canada and Switzerland. Manfred Kirchgeorg's co-authors include Heribert Meffert, Monika Winn, Christoph Burmann, Manfred Bruhn and Alok K. Chakrabarti and has published in prestigious journals such as Business Strategy and the Environment, Journal of Business and Industrial Marketing and Research-Technology Management.