Mala Srivastava

10 papers and 1.0k indexed citations i.

About

Mala Srivastava is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Mala Srivastava has authored 10 papers receiving a total of 1.0k indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Sociology and Political Science, 5 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Mala Srivastava’s work include Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Mala Srivastava is often cited by papers focused on Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Mala Srivastava collaborates with scholars based in India. Mala Srivastava's co-authors include Rakhi Thakur, Dimple Kaul and Sreeram Sivaramakrishnan and has published in prestigious journals such as Journal of Retailing and Consumer Services, Internet Research and International Journal of Retail & Distribution Management.

In The Last Decade

Co-authorship network of co-authors of Mala Srivastava i

Fields of papers citing papers by Mala Srivastava

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mala Srivastava. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mala Srivastava. The network helps show where Mala Srivastava may publish in the future.

Countries citing papers authored by Mala Srivastava

Since Specialization
Citations

This map shows the geographic impact of Mala Srivastava's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mala Srivastava with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mala Srivastava more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025