Maggie Geuens

108 papers and 3.8k indexed citations i.

About

Maggie Geuens is a scholar working on Marketing, Sociology and Political Science and Applied Psychology. According to data from OpenAlex, Maggie Geuens has authored 108 papers receiving a total of 3.8k indexed citations (citations by other indexed papers that have themselves been cited), including 69 papers in Marketing, 33 papers in Sociology and Political Science and 23 papers in Applied Psychology. Recurrent topics in Maggie Geuens’s work include Consumer Behavior in Brand Consumption and Identification (55 papers), Behavioral Health and Interventions (23 papers) and Digital Marketing and Social Media (21 papers). Maggie Geuens is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (55 papers), Behavioral Health and Interventions (23 papers) and Digital Marketing and Social Media (21 papers). Maggie Geuens collaborates with scholars based in Belgium, United States and The Netherlands. Maggie Geuens's co-authors include Patrick De Pelsmacker, Bert Weijters, Malaika Brengman, Kristof De Wulf, Anneleen Van Kerckhove, Iris Vermeir, Marie Hélène de Cannière, Niels Schillewaert, Hendrik Slabbinck and Michel Tuan Pham and has published in prestigious journals such as Journal of Marketing Research, Journal of Cleaner Production and Journal of Consumer Research.

In The Last Decade

Co-authorship network of co-authors of Maggie Geuens i

Fields of papers citing papers by Maggie Geuens

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Maggie Geuens. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Maggie Geuens. The network helps show where Maggie Geuens may publish in the future.

Countries citing papers authored by Maggie Geuens

Since Specialization
Citations

This map shows the geographic impact of Maggie Geuens's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Maggie Geuens with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Maggie Geuens more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2025