Kineta Hung
About
Kineta Hung is a scholar working on Marketing, Sociology and Political Science and Gender Studies.
According to data from OpenAlex, Kineta Hung has authored 30 papers receiving a total of 1.8k indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Marketing, 11 papers in Sociology and Political Science and 10 papers in Gender Studies. Recurrent topics in Kineta Hung’s work include Consumer Behavior in Brand Consumption and Identification (17 papers), Media, Gender, and Advertising (9 papers) and Digital Marketing and Social Media (7 papers). Kineta Hung is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Media, Gender, and Advertising (9 papers) and Digital Marketing and Social Media (7 papers). Kineta Hung collaborates with scholars based in Hong Kong, Canada and South Korea. Kineta Hung's co-authors include David K. Tse, Flora F. Gu, Stella Yiyan Li, Caleb H. Tse and Chi Kin Yim and has published in prestigious journals such as Journal of Marketing, Journal of International Business Studies and Journal of Retailing.
In The Last Decade
Fields of papers citing papers by Kineta Hung
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Kineta Hung. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kineta Hung may publish in the future.
Countries citing papers authored by Kineta Hung
Since SpecializationCitations
This map shows the geographic impact of Kineta Hung's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kineta Hung with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kineta Hung more than expected).
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