Kevin W. Cruthirds

14 papers and 370 indexed citations i.

Kevin W. Cruthirds has authored 14 papers that have received a total of 370 indexed citations. This includes 5 papers in Social Psychology, 4 papers in Sociology and Political Science and 4 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (4 papers), Humor Studies and Applications (4 papers) and Communication in Education and Healthcare (3 papers). Kevin W. Cruthirds is often cited by papers focused on Digital Marketing and Social Media (4 papers), Humor Studies and Applications (4 papers) and Communication in Education and Healthcare (3 papers) and collaborates with scholars based in United States, Singapore and Mexico. Kevin W. Cruthirds's co-authors include Yong J. Wang, Michael S. Minor, Morris Kalliny, Jie Wei and Eric J. Romero and has published in prestigious journals such as Academy of Management Perspectives, Journal of Advertising Research and Internet Research.