Kent L. Granzin

43 papers and 844 indexed citations i.

About

Kent L. Granzin is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Kent L. Granzin has authored 43 papers receiving a total of 844 indexed citations (citations by other indexed papers that have themselves been cited), including 15 papers in Marketing, 8 papers in Sociology and Political Science and 7 papers in Social Psychology. Recurrent topics in Kent L. Granzin’s work include Consumer Behavior in Brand Consumption and Identification (11 papers), Customer Service Quality and Loyalty (7 papers) and Environmental Sustainability in Business (6 papers). Kent L. Granzin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Customer Service Quality and Loyalty (7 papers) and Environmental Sustainability in Business (6 papers). Kent L. Granzin collaborates with scholars based in United States, Australia and Portugal. Kent L. Granzin's co-authors include Janeen E. Olsen, John J. Painter, Kenneth D. Bahn, Robert H. Williams and Alvin C. Burns and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of the Academy of Marketing Science.

In The Last Decade

Fields of papers citing papers by Kent L. Granzin

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Kent L. Granzin. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kent L. Granzin may publish in the future.

Countries citing papers authored by Kent L. Granzin

Since Specialization
Citations

This map shows the geographic impact of Kent L. Granzin's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kent L. Granzin with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kent L. Granzin more than expected).

Rankless by CCL
2025