Keith Fletcher

34 papers and 490 indexed citations
i
.

About

Keith Fletcher is a scholar working on Organizational Behavior and Human Resource Management, Sociology and Political Science and Marketing. According to data from OpenAlex, Keith Fletcher has authored 34 papers receiving a total of 490 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Organizational Behavior and Human Resource Management, 14 papers in Sociology and Political Science and 10 papers in Marketing. Recurrent topics in Keith Fletcher’s work include Customer Service Quality and Loyalty (14 papers), Digital Marketing and Social Media (12 papers) and Technology Adoption and User Behaviour (9 papers). Keith Fletcher is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Digital Marketing and Social Media (12 papers) and Technology Adoption and User Behaviour (9 papers). Keith Fletcher collaborates with scholars based in United Kingdom, United States and South Korea. Keith Fletcher's co-authors include George Wright, Linda D. Peters, Eusébio Scornavacca, Stuart J. Barnes, Colin Wheeler, Julia Wright, Tony Kendrick, Keith McDonald, Susan Hart and Bill Donaldson and has published in prestigious journals such as Journal of Theoretical Biology, International Journal of Information Management and Industrial Marketing Management.

In The Last Decade

Co-authorship network of co-authors of Keith Fletcher

This figure shows the co-authorship network connecting the top 25 collaborators of Keith Fletcher. A scholar is included among the top collaborators of Keith Fletcher based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Keith Fletcher. Keith Fletcher is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fields of papers citing papers by Keith Fletcher

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Keith Fletcher. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Keith Fletcher. The network helps show where Keith Fletcher may publish in the future.

Countries citing papers authored by Keith Fletcher

Since Specialization
Citations

This map shows the geographic impact of Keith Fletcher's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Keith Fletcher with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Keith Fletcher more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026