Kay M. Palan

22 papers and 724 indexed citations i.

About

Kay M. Palan is a scholar working on Marketing, Gender Studies and Sociology and Political Science. According to data from OpenAlex, Kay M. Palan has authored 22 papers receiving a total of 724 indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Marketing, 9 papers in Gender Studies and 7 papers in Sociology and Political Science. Recurrent topics in Kay M. Palan’s work include Consumer Behavior in Brand Consumption and Identification (13 papers), Media, Gender, and Advertising (9 papers) and Digital Marketing and Social Media (6 papers). Kay M. Palan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Media, Gender, and Advertising (9 papers) and Digital Marketing and Social Media (6 papers). Kay M. Palan collaborates with scholars based in United States, Australia and France. Kay M. Palan's co-authors include Robert E. Wilkes, R. Kenneth Teas, Charles S. Areni, Pamela Kiecker, DeAnna S. Kempf, Aysen Bakir, Élodie Gentina, Russell N. Laczniak, Virginia Blackburn and Paula C. Morrow and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Kay M. Palan i

Fields of papers citing papers by Kay M. Palan

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kay M. Palan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kay M. Palan. The network helps show where Kay M. Palan may publish in the future.

Countries citing papers authored by Kay M. Palan

Since Specialization
Citations

This map shows the geographic impact of Kay M. Palan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kay M. Palan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kay M. Palan more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025