Kaili Yieh

6 papers and 249 indexed citations i.

Kaili Yieh has authored 6 papers that have received a total of 249 indexed citations. This includes 4 papers in Marketing, 3 papers in Organizational Behavior and Human Resource Management and 2 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Consumer Retail Behavior Studies (2 papers). Kaili Yieh is often cited by papers focused on Customer Service Quality and Loyalty (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Consumer Retail Behavior Studies (2 papers) and collaborates with scholars based in Taiwan. Kaili Yieh's co-authors include Yi‐Shun Wang, Ching‐Hsuan Yeh, Timmy H. Tseng, Mu‐Yen Chen and Yu‐Ching Chiao and has published in prestigious journals such as International Journal of Information Management, Total Quality Management & Business Excellence and Journal of Information Science.