Joonghwa Lee

About

Joonghwa Lee is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Joonghwa Lee has authored 17 papers receiving a total of 359 indexed citations (citations by other indexed papers that have themselves been cited), including 15 papers in Sociology and Political Science, 9 papers in Marketing and 7 papers in Information Systems and Management. Recurrent topics in Joonghwa Lee’s work include Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Technology Adoption and User Behaviour (6 papers). Joonghwa Lee is often cited by papers focused on Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Technology Adoption and User Behaviour (6 papers). Joonghwa Lee collaborates with scholars based in United States and South Korea. Joonghwa Lee's co-authors include Soojung Kim, Chang-Dae Ham, Mira Lee, Doyle Yoon, Jameson L. Hayes, Kim Bartel Sheehan, Sela Sar, Mikyoung Kim, Fang Yang and Yoori Hwang and has published in prestigious journals such as Biological Conservation, American Behavioral Scientist and Cyberpsychology Behavior and Social Networking.

In The Last Decade

Co-authorship network of co-authors of Joonghwa Lee i

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Fields of papers citing papers by Joonghwa Lee

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Joonghwa Lee. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Joonghwa Lee. The network helps show where Joonghwa Lee may publish in the future.

Countries citing papers authored by Joonghwa Lee

Since Specialization

Citations

This map shows the geographic impact of Joonghwa Lee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Joonghwa Lee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Joonghwa Lee more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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