Holly A. Syrdal
About
Holly A. Syrdal has authored 13 papers that have received a total of 406 indexed citations.
This includes 8 papers in Sociology and Political Science, 8 papers in Marketing and 4 papers in Human-Computer Interaction. The topics of these papers are Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Digital Communication and Language (3 papers). Holly A. Syrdal is often cited by papers focused on Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Digital Communication and Language (3 papers) and collaborates with scholars based in United States and Canada. Holly A. Syrdal's co-authors include Rebecca A. VanMeter, Narayan Janakiraman, Douglas B. Grisaffe, Raj V. Mahto and Elten Briggs and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Technological Forecasting and Social Change
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