Graham R. Massey
About
Graham R. Massey has authored 18 papers that have received a total of 819 indexed citations.
This includes 13 papers in Organizational Behavior and Human Resource Management, 11 papers in Strategy and Management and 7 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Corporate Identity and Reputation (4 papers). Graham R. Massey is often cited by papers focused on Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Corporate Identity and Reputation (4 papers) and collaborates with scholars based in Australia and United Kingdom. Graham R. Massey's co-authors include Philip L. Dawes, Elias Kyriazis, Kenneth Le Meunier‐FitzHugh, David S. Waller and Paul F. Burke and has published in prestigious journals such as Marine Pollution Bulletin, Vaccine and Industrial Marketing Management.
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