Chenghuan Wu

8 papers and 751 indexed citations i.

Chenghuan Wu has authored 8 papers that have received a total of 751 indexed citations. This includes 3 papers in Marketing, 2 papers in Electrical and Electronic Engineering and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Evolutionary Psychology and Human Behavior (2 papers) and Smart Grid Energy Management (2 papers). Chenghuan Wu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Evolutionary Psychology and Human Behavior (2 papers) and Smart Grid Energy Management (2 papers) and collaborates with scholars based in United States, Taiwan and China. Chenghuan Wu's co-authors include David R. Shaffer, Alan Roberts, Xiaobo Li and Abraham Tesser and has published in prestigious journals such as Journal of Personality and Social Psychology, Journal of Personality and The Journal of Social Psychology.