Bruce A. Huhmann
About
Bruce A. Huhmann is a scholar working on Marketing, Sociology and Political Science and Experimental and Cognitive Psychology.
According to data from OpenAlex, Bruce A. Huhmann has authored 45 papers receiving a total of 1.1k indexed citations (citations by other indexed papers that have themselves been cited), including 26 papers in Marketing, 12 papers in Sociology and Political Science and 9 papers in Experimental and Cognitive Psychology. Recurrent topics in Bruce A. Huhmann’s work include Consumer Behavior in Brand Consumption and Identification (21 papers), Digital Marketing and Social Media (10 papers) and Pharmaceutical industry and healthcare (7 papers). Bruce A. Huhmann is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (21 papers), Digital Marketing and Social Media (10 papers) and Pharmaceutical industry and healthcare (7 papers). Bruce A. Huhmann collaborates with scholars based in United States, Canada and South Korea. Bruce A. Huhmann's co-authors include Yam B. Limbu, George R. Franke, David L. Mothersbaugh, Michael R. Hyman and Pia A. Albinsson and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Journal of the Academy of Marketing Science.
In The Last Decade
Fields of papers citing papers by Bruce A. Huhmann
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Bruce A. Huhmann. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Bruce A. Huhmann may publish in the future.
Countries citing papers authored by Bruce A. Huhmann
Since SpecializationCitations
This map shows the geographic impact of Bruce A. Huhmann's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bruce A. Huhmann with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bruce A. Huhmann more than expected).
Explore authors with similar magnitude of impact
Breakdown of academic impact, for papers by Saeed Zare Chavoshi Breakdown of academic impact, for papers by Jianxia Chen Breakdown of academic impact, for papers by Arndt Klocke Breakdown of academic impact, for papers by Marie-Hélène Giroix Breakdown of academic impact, for papers by L. Waldmann Breakdown of academic impact, for papers by Hans Philipsen Breakdown of academic impact, for papers by Ana A. Weil Breakdown of academic impact, for papers by Xiangyi Ma